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	<description>a social media agency</description>
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		<title>Myk Moderating Panel @ Sustainatopia</title>
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		<pubDate>Tue, 10 Apr 2012 01:58:25 +0000</pubDate>
		<dc:creator>myk</dc:creator>
				<category><![CDATA[Events]]></category>
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		<description><![CDATA[<script src="http://connect.facebook.net/en_US/all.js#appId=177411502345126&amp;xfbml=1"></script>&#160; &#160; Myk is moderating a panel on sustainable businesses in S. Florida. From Myk Likes calendar post: Here’s a pretty great event happening over a week in April. Events, panels, discussions, parties…all powered by the idea of sustainability. This is not normal for Miami. And it’s good for Miami. The Founder, John Rosser, has ...]]></description>
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		<title>Creating the Green Monkey Brand: Case Study</title>
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		<pubDate>Mon, 19 Mar 2012 19:08:22 +0000</pubDate>
		<dc:creator>myk</dc:creator>
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		<description><![CDATA[The Task How do you give a “hip” identity to a yoga studio to differentiate it from the competition and make it accessible to the mainstream market? The Resources (not sure how to take this) Survey software, market analysis, a creative agency, core understanding of the brand positioning and brand potential, support the yoga community ...]]></description>
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		<title>Equinox White Paper: Customer Service Benchmarking</title>
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		<comments>http://authentic.ly/equinox-white-paper-customer-service-benchmarking-2/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 23:59:26 +0000</pubDate>
		<dc:creator>myk</dc:creator>
				<category><![CDATA[relevant]]></category>
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		<category><![CDATA[branding]]></category>
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		<category><![CDATA[operations]]></category>

		<guid isPermaLink="false">http://authentic.ly/?p=1783</guid>
		<description><![CDATA[Here&#8217;s an old project but a very relevant one, on which I spent 10 weeks building a model of best practices in customer service. It&#8217;s as relevant today as it was when I conducted it in 2006. The Task A Bain Consulting study showed that, in service companies, by reducing customer turnover by 5%, there ...]]></description>
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		<title>Case Study: Sleepless Night Miami Beach</title>
		<link>http://authentic.ly/blog-post-title5/</link>
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		<pubDate>Mon, 27 Feb 2012 11:58:58 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[authentic.ly]]></category>
		<category><![CDATA[Clients]]></category>
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		<description><![CDATA[Building Networks &#38; Activating Influencers The Task When the CULTURAL TAKEOVER of Miami Beach needed a little help designing its social media campaign, Authentic.ly stepped in to support the Department of Cultural Affairs. We had 12 weeks to develop and execute a social media strategy that relied on activating local influencers to promote a 13 hour ...]]></description>
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